Our History
Shinto’s pet formulas were developed over years of dedicated research, beginning with Nourishing Traditions, a cookbook that emphasizes returning nutrition to its fundamental roots. Although this cookbook is designed for humans, it set the foundation for our journey into pet nutrition.
To ensure the highest quality, we consulted the Association of American Feed Control Officials (AAFCO), a volunteer organization that regulates the sale of animal food and medicines. By studying their guidelines, recommendations, and nutritional profiles, we created a comprehensive compilation of recipes that is complete and balanced for pets.
Recognizing the importance of ingredient breakdown for maximum absorption, we implement a unique process: we sprout everything. This method enhances nutrient bioavailability, allowing pets to benefit fully from the food. We also debone proteins and create stock from the bones, infusing hydration rich in collagen, conjugated linoleic acid (CLA), glycine, and glucosamine. These nutrients work together to reduce inflammation and improve skin and joint health. While most ingredients are cooked, the vegetables in our Starter Kit are blanched to preserve their raw nutritional value, sourced from organic produce.
Throughout our journey, we consulted with veterinarians, doctors, and oncologists, learning extensively from our experiences with pets suffering from epilepsy and other conditions. Two vital lessons emerged: no one knows your pet better than you do, and nutrition is an essential tool for their well-being.
To support pet owners in transitioning to a new and improved diet, we established a four-step process that ensures a safe and gradual adjustment. We take it slow, allowing ample time for detox and adaptation, while providing continuous assessment and consultation.
With over a decade in business, Shinto's has been dedicated to creating happier, healthier pets every day. You know what your pet needs to thrive, and it all begins with their food. If your pet is signaling that something isn’t right, trust the committed team at Shinto's to help you restore their well-being—often in as little as three days.
